EXPOSURE SEASON TWO
What do you say when you’re asked to move to LA for a month to help shoot season 2 of a branded TV show? You say yes.
This season was hosted by Lele Pons and it ticked all the boxes. Drama. Connection. Puppeteering. And there was $250,000 at stake. But in the end, it was all a giant ad for Samsung.
AGENCY: BBH USA
TEAM: Erica Barringer, James McComb
PRESS: LBB, E! Online, Hollywood Reporter, Shoot Online, TV Insider
Each was chasing a different dream. Note: this is where the puppeteering comes into play with the jackalope on Landon.
Each challenge organically integrated the features of S22 Ultra and a slew of other Samsung products.
Lots 'o Content
From the series, we made 145+ assets promoting the show and S22 Ultra.
Lots 'o Talk 'n Press
All that magic plus some celeb guest judges (Patrick Starr, Adam Waheed and more) was simply too powerful.